Post by account_disabled on Dec 4, 2023 6:49:37 GMT
Because running a business, whether selling products or services, these days often has to be involved with Digital in one form or another, whether it be Business that is a business in the digital world that has income from channels that are fully digital (Digital Business) Businesses that sell products and services through digital channels, such as opening sales channels through General e-commerce platforms Businesses that are integrated, such as marketing on online media channels But take people to create sales offline, etc. Please take a look at the 3 business examples I gave above. You can see that No matter what type of business There must be marketing. Both through digital channels (Digital Marketing), from advertising (Advertising), analysis, measurement (Analytic) or even communication with customers.
(Communication) As marketers like us have many tasks to manage in one day, the variety of data Phone Number List formats, campaign preparation, and the need to adjust campaigns quickly. Trying to understand your customers' digital behavior This makes us need energy-saving machines, which Marketing Technology has come in to answer this question very well. 3. Marketing technology is useful to whom? 3.1 Startup business The Martech (Marketing Technology) market still has a lot of growth potential. And there are also new entrepreneurs. There are few in this market. In the past, there have been many successful Martechs at the Unicorn level. Please allow me to give an example as follows. DoubleClick, a startup business in the Martetch field with an enterprise value of 99,014 million baht when sold to Google, has a target audience of advertisers, agencies, and various online media.
DoubleClick is a business that provides management assistance services. Advertising space and marketing campaign management such as Ad-Serving media assistant To manage the display of advertisements on websites of various media Ad Delivery, a helper for advertisers To control the number and duration of advertising display Behavioral Targeting helps in categorizing the ads that will be displayed to suit the type. of website visitors, such as news media with a variety of topics You can choose the topic of sports. Only show ads related to sports. Admob , a startup business in the Martetch field with an enterprise value of 23,956 million baht, has a target audience of various application developers who want to match appropriate advertisements to be placed on their own applications. Picture showing how Admob works. Source : support.google.com Surveymonkey, a startup business with a sales value of 64,980 million baht, provides tools for creating online questionnaires.
(Communication) As marketers like us have many tasks to manage in one day, the variety of data Phone Number List formats, campaign preparation, and the need to adjust campaigns quickly. Trying to understand your customers' digital behavior This makes us need energy-saving machines, which Marketing Technology has come in to answer this question very well. 3. Marketing technology is useful to whom? 3.1 Startup business The Martech (Marketing Technology) market still has a lot of growth potential. And there are also new entrepreneurs. There are few in this market. In the past, there have been many successful Martechs at the Unicorn level. Please allow me to give an example as follows. DoubleClick, a startup business in the Martetch field with an enterprise value of 99,014 million baht when sold to Google, has a target audience of advertisers, agencies, and various online media.
DoubleClick is a business that provides management assistance services. Advertising space and marketing campaign management such as Ad-Serving media assistant To manage the display of advertisements on websites of various media Ad Delivery, a helper for advertisers To control the number and duration of advertising display Behavioral Targeting helps in categorizing the ads that will be displayed to suit the type. of website visitors, such as news media with a variety of topics You can choose the topic of sports. Only show ads related to sports. Admob , a startup business in the Martetch field with an enterprise value of 23,956 million baht, has a target audience of various application developers who want to match appropriate advertisements to be placed on their own applications. Picture showing how Admob works. Source : support.google.com Surveymonkey, a startup business with a sales value of 64,980 million baht, provides tools for creating online questionnaires.